The ARTrageous: A Love Story Benefiting Scottsdale Arts
The ARTrageous
The CEO of Scottsdale Arts, Gerd Wuestemann, is no stranger to innovation. He embraced the idea of live streaming long before the pandemic. Inspired Media 360 streamed a red carpet pre-event special for Scottsdale Arts and the success of that broadcast led Wuestemann to ask our team to produce their virtual event during the pandemic.
The highly produced hour-long special featured music performances from all over the country, as well as interviews with the leaders of the four different branches within Scottsdale Arts including SMoCA, Scottsdale Public Art, Scottsdale Center For The Performing Arts, and Scottsdale Arts Learning and Innovation.
Wuestemann also took the opportunity to share breaking news: Scottsdale Arts Plan for Major Campus Expansion.
The show was well-received! Scottsdale Arts is already looking at producing a red carpet live as part of their next event in the spring of 2022, as well as other opportunities to live stream.

- Carey Pena hosted the show on main stage at the Scottsdale Center for the Performing Arts with Auctioneer, Anna Aja.
- CEO Gerd Wuestemann was filmed giving a walk and talk tour of campus to show viewers expansion plans
- To close the show, Wuestemann was joined on stage by event chairs Oscar de las Salas and Anita Lang all clad in black tie. The show closed with breaking news and the trio sharing a toast.